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The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million
by Mark Roberge (Author)
Hardcover – 3 April 2015
In The Sales Acceleration Formula, Mark Roberge, former Chief Revenue Officer at HubSpot, shares his proven strategies for building a scalable and successful sales team using data, technology, and inbound selling techniques. Drawing on his experience in taking HubSpot from a startup to a $100 million business, Roberge outlines the steps every sales leader can take to create a sales engine that grows and sustains revenue over time.
Roberge introduces the concept of a "sales acceleration formula," a systematic approach that uses data-driven insights to optimize every aspect of the sales process—from hiring the right salespeople to creating an effective sales methodology, and measuring performance. The book emphasizes the importance of using technology to automate and scale sales operations while maintaining a focus on personalized, inbound selling strategies that drive growth.
With practical advice, real-world examples, and step-by-step instructions, The Sales Acceleration Formula serves as a comprehensive guide for building a high-performing sales organization. Whether you're a startup founder, a sales manager, or a seasoned professional, this book provides actionable insights for driving revenue growth and creating a repeatable, scalable sales process.
Key Features:
Genre: Business, Sales, Marketing, Entrepreneurship
ISBN: 9781119094822
Format: Hardcover
Publisher: Wiley
Pages: 256 pages
Language: English
If you're ready to take your sales process to the next level and scale your business effectively, The Sales Acceleration Formula is a must-read. Grab your copy today and learn how to use data, technology, and inbound selling to grow your revenue from zero to $100 million!